Factors Influencing The Decision To Adopt Sharia Fintech In Improving Sharia Financial Inclusion Among Gen Z
DOI:
https://doi.org/10.33751/jhss.v10i1.70Keywords:
Islamic Fintech, Generation Z, Financial Literacy, Perceived Usefulness, Financial InclusionAbstract
This study aims to analyze the factors influencing Generation Z's decision to adopt Islamic fintech and its role in enhancing Islamic financial inclusion. The independent variables examined include trust, financial literacy, perceived usefulness, ease of use, and technological advancement, while Islamic fintech adoption serves as the dependent variable. A quantitative research approach was employed by distributing questionnaires to 100 Generation Z respondents who used Islamic fintech services at the State Islamic University of North Sumatra. The data were analyzed using validity and reliability testing, classical assumption tests, and multiple linear regression through SPSS. The results show that, partially, only financial literacy and perceived usefulness have a positive and significant effect on the adoption of Islamic fintech. Meanwhile, trust, ease of use, and technological advancement do not significantly influence adoption. Simultaneously, all independent variables significantly affect Islamic fintech adoption, contributing 36.9% to the variation in the dependent variable. These findings indicate that Generation Z adopts Islamic fintech primarily due to financial awareness and perceived tangible benefits rather than technological convenience alone. The study offers practical implications for Islamic fintech providers to strengthen financial education initiatives, enhance service value, and increase transparency to further support Islamic financial inclusion.
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